Author Description

"Can a concern for morality be reconciled with a concern for profitability? Philip Holden's answer is a resounding, 'Yes'. His latest book examines the relationship between ethics and business, looking in detail at key areas like personal standards, leadership, marketing, empowerment, and the implications of 'going green'. He offers not just analysis but practical guidance, based largely on what successful organizations are already doing. Drawing on sources that range from classic philosophy to modern management expertise, he shows how meeting the needs of employees, customers and the community, together with respect for the environment, can lead to improved business performance." "For that growing band of managers who want their organization to become both more efficient and more compassionate, this book is the ideal starting point."--BOOK JACKET.