Author Description

Price objections remain the number-one problem salespeople encounter. You can sell more profitably and confidently. This CD series is designed to help you: Get your price, hold the line on discounting, and win the war on price resistance. This three-hour CD series teaches you how to: Understand price resistance and price shoppers, avoid price objections, respond effectively to price objections, develop a discount discipline, raise prices, and bid more prudently.