Author Description

This book explores the current state and future trajectories of digital transformation for sustainability in the VUCA era, offering far-reaching insights for researchers, practitioners and policymakers. It serves as a robust academic supplement for advanced programs in information systems, business, management, and supply chain. It also guides readers through the market research process—from formulating questions to data collection and analysis—employing diverse methods such as case studies, qualitative, quantitative, and systematic literature reviews, with method-specific rationales to enhance practical understanding.