Author Description

For those who want to be their own boss, change careers, or add excitement, challenge, and a boost to Social Security in the retirement years, starting a home business is the perfect option.This series provides the tools to help launch a successful home business and keep it running in today's competitive environment. Like having a personal business advisor, each book offers insider information from professionals who have done it themselves, including: -- Essential information on start-up costs, self-evaluation, and zoning regulations -- Advice on how to attract first-time customers, maintain a loyal client base, and price services competitively and profitably -- Easy-to-use worksheets and questionnaires to help entrepreneurs focus on success, plus sample business forms -- Listings of organizations, telephone numbers, and trade contacts -- Internet sites as sources of information, marketing and selling, and making contactsFrom estimating start-up costs and outfitting a darkroom to staying profitable once in business, this completely updated and revised guide includes the author's experiences and advice on every aspect of setting up and running a thriving home-based photography business. His handy worksheets, quizzes, and checklists serve as practical steps toward achieving this dream.