Author Description

"In his most important book to date, Daniel Yankelovich, the dean of American public research, offers a prescription for strengthening the public's hand in its silent power struggle with the experts. With insight gained from over thirty years of research into how public opinion is formed, Yankelovich focuses on an issue of rising concern to us all: the American public's eroding ability to influence its own future. His 'Ten Rule for Resolution' offer leaders and the media hard-hitting pragmatic suggestions for how to present the nation's problems to the American people- and, equally important, for how to listen to what the people have to say."--Back cover.