Author Description

Multivariate data analysis is an applications-oriented introduction to multivariate analysis for the non-statistician. The sixt edition incorporates pivotal advances in technology that will assist students in gaining a firm understanding of statistical and managerial principles so as to develop a "comfort zone" not only for the statistical, but also the practical issues involved. The book is divided in four sections: Section I: Preparing for a multivariate analysis Section II: Dependence techniques Section III: Interdependence techniques Section IV: Moving beyond the basic techniques