The Science of Behavior, Sixth Edition, is supported by MyPsychLab, the exciting online learning and teaching tool designed to increase student success and to give instructors quick and easy access to every resource needed to teach and administer their courses. Learning in context With MyPsychLab, students launch multimedia resources such as animations, video clips, audio clips, activities, and simulations from the pages of an electronic version of their textbook. Individualized Study Plans MyPsychLab assesses students’ mastery of concepts through practice tests and quizzes, and generates an Individualized Study Plan that allows them to pinpoint exactly where additional review is needed. Additional help, always available MyPsychLab offers students free access to the Tutor Center, a one-on-one service available from 5 p.m. to 12 a.m. EST, when students need help most. They also get unlimited access to Research Navigator, an online database of academic journals, for help in writing papers and navigating resources. An easy-to-use solution for instructors Text-specific content is pre-loaded and ready to use. With a click of the mouse, instructors have access to the test item file, class grade book, PowerPoint slides, lecture outlines, and more! New features MyPsychLab is now available in a non—course management version and is both Mac- and PC-friendly with Flash-based e-book for faster navigation.