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Leo Bogart

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Commercial Culture: The Media System and the Public Interest
Press and public: Who reads what, when, where, and why in American newspapers
Strategy in Advertising: Matching Media and Messages to Markets and Motivation
Over the Edge: How the Pursuit of Youth by Marketers and the Media Has Changed American Culture
La prensa y su público quién lee, qué, cuándo, dónde y por qué en los periódicos norteamericanos
Press and Public Who Reads What, When, Where, and Why in American Newspapers
Polls and the Awareness of Public Opinion
Strategy in Advertising: Matching Media and Messages to Markets and Motivations
Project Clear: Social Research and the Desegregation of the United States Army
How I Earned the Ruptured Duck: Behind the Lines in Wwii (Texas a & M University Military History Series, 92.)
Finding Out: Personal Adventures in Social Research--Discovering What People Think, Say and Do
Commercial Culture The Media System and the Public Interest
Preserving the Press How Daily Newspapers Mobilized to Keep Their Readers
Cool Words, Cold War: A New Look at U.S.I.A.'s Premises For Propaganda (American University Press Journalism History)
Strategy in Advertising Matching Media and Messages to Markets and Motivations

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