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Adrian Sargeant

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Direct and Interactive Marketing
Marketing Management for Nonprofit Organizations
Fundraising Management
Fundraising Management: Analysis, Planning and Practice
Fundraising Management: Analysis, Planning and Practice
Routledge Companion to Nonprofit Marketing
Building donor loyalty
Direct and Interactive Marketing: New Techniques for Fundraising Success
The Routledge Companion to Nonprofit Marketing
Fundraising principles and practice
Market segmentation in the Indonesian banking sector: the relationship between demographics and desired customer benefits
size effect in the administration costs of charities
Building donor loyalty: the fundraiser's guide to increasing lifetime value
Building Donor Loyalty The Fundraiser's Guide to Increasing Lifetime Value
Fundraising Principles and Practice

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