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Donald A. Norman

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Things That Make Us Smart
Living with complexity
User-Centered System Design
Emotional Design
The Design of Future Things
The Invisible Computer
Learning and memory
Memory and Attention
Models of Human Memory
Design for a Better World: Meaningful, Sustainable, Humanity Centered
Models of human memory.
The invisible computer: why good products can fail, the personal computer is so complex, and information appliances are the solution
Turn signals are the facial expressions of automobiles
Things that make us smart: defending human attributes in the age of the machine
Emotional Design: Why We Love (Or Hate) Everyday Things

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