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Per V. Jenster

Stand Alone

Business Marketing: A Global Perspective
Managing Business Marketing & Sales
Company analysis: determining strategic capability
Internationalizing the Medium-Sized Firm A Collection of Instructive Case Studies
European Casebook on Managing Industrial and Business-to-business Marketing
Анализ сильных и слабых сторон компании: определение стратегических возможностей
The Business of Wine
The Business of Wine An Analysis of the Global Wine Industry