Timothy Keiningham profile picture

Timothy Keiningham

Is this your author profile? Create an account to claim and customize it!

Customer Lifetime Value: Reshaping the Way We Manage to Maximize Profits
Why Loyalty Matters
Customer Lifetime Value
Profit Maximization Through Customer Relationship Marketing: Measurement, Prediction, and Implementation
The Wallet Allocation Rule: Winning the Battle for Share
The Customer Delight Principle
Customer Lifetime Value: Reshaping the Way We Manage to Maximize Profits
Why Loyalty Matters
Why Loyalty Matters The Groundbreaking Approach to Rediscovering Happiness, Meaning and Lasting Fulfillment in Your Life and Work