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Jack Trout

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Stand Alone

Focus
Die Macht des Einfachen
Les 22 lois du marketing
Les Nouvelles Lois du positionnement
Repositioning
Differentiate or die
Pozitsirovanie bitva za umy
Marketing Warfare
Jack Trout on Strategy
The New Positioning: The Latest on the World's #1 Business Strategy
Marketing Warfare: How to Use Military Principles to Develop Marketing Strategies
The Power Of Simplicity: A Management Guide to Cutting Through the Nonsense and Doing Things Right
Positioning: The Battle for Your Mind, 20th Anniversary Edition
The Power of Simplicity
Positioning: The Battle for Your Mind (1st Edition Revised)

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