Author Description

Whether or not you believe the earth's environment is in trouble, you still need to be aware of the environmental tide of trends, public opinion, and laws that are sweeping North America. This tide is transforming the commercial world almost daily. To stay in business, you must adjust accordingly. This book is designed to help you meet that challenge, to guide you to both an environment-friendly and an environment-profitable business. If you are in business today, you need this book - regardless of the type of business you own. This book shows step-by-step how any size business can create a cost-effective, comprehensive environmental plan. You'll discover: * How to create a plan that best fits your company's needs * How your business can save money by conserving energy * Common areas of legal liability and how to avoid them * Easy methods for recycling and source reduction * How to earn profits from recycling and cogeneration * Strategies for saving fuel and vehicle maintenance costs * Approved techniques for handling hazardous materials * Structural improvements to take advantage of the weather * How "Green Marketing" can bring you a larger more loyal customer base Includes more than 50 worksheets, plus many helpful sample documents, illustrations, charts, and tables. You'll also learn how successful companies, such as 3M and REI, profit from their environmental programs, and how you can, too.