Author Description

Richard Farleigh reveals the 100 secret strategies that he developed to enable him to succeed in the markets. During his time running a trading desk, Farleigh set out to develop a repeatable methodology based on observation and reasoning, not just on one-off flukes and luck, to enable him to outperform the market on a regular basis. The (potentially controversial) beliefs that he incorporates into his strategies include: - Markets tend to under-react, not overreact. - Big, obvious ideas offer great opportunities. - It is safe to invest with a consensus view. - Contrarian trading is usually irrational. - It is best to enter and exit the share market at the right times instead of always staying invested. - Price trends are well known but under-utilised. - Chartists are just astrologers. - Investment and trading are increasingly similar. Some of the techniques simply involve being better than other investors at some of the basics, including only chasing genuine opportunities, managing risks and coping with losses. As his trading results started to attract some attention, Farleigh was frequently asked to give presentations of his ideas to other professional traders. From the feedback during these sessions he realised that others were interested in an approach to investing which was based on first principles. Finding that anecdotes were the best way to make a point, and that ideas could be summarised into numbered strategies, allowed him to show clearly how the methodology worked. Years later, he is still using the same approach, and has found that amateurs, as well as professionals, are keen to find out how markets work and how to improve their investment performance. This book contains those secrets. ------ About the 100 Strategies The rules are based on two broad experiences. Firstly, my involvement with investing and trading has been an endless pursuit of looking for patterns and developing my own repeatable methodologies. I have wanted to turn an art into a science.