Author Description

4 market intelligence indices - Wealth Index, Earning Capability Index, ICT Penetration Index, Marketability Index and related information to evaluate the investment potentials of 636 districts in India. As an emerging economy with enormous earning population, India is one of the favorite investment destinations for global investors. This book gives analytical insights to the global business folks through four valuable Geo-indices and relative parameters. Wealth Index - a measure to evaluate the relative economic well-being of families in 636 districts, India. It helps to take economically viable investment decisions. Earning Capability Index - a measure to quantify the relative earning capability of the population in 636 districts, India. This helps to understand the disposable income generation capability of persons in a region. ICT Penetration Index - a measure to understand the diffusion of ICT assets in households. Marketability Index - a quantitative tool to understand the relative market potentiality of 636 districts in India. This book belongs to the quick knowledge series from Microfindings.com with the aim of helping various strata of business people to get quick insights on 636 Geo-markets (districts) in India. Analytics is based on the micro data series of Census India We dedicate this book to FMCG marketers, consumer electronics producers and marketers, marketing and distribution agencies, real estate agencies, two-wheeler makers and marketers, passenger car makers and marketers, advertisements and publicity campaigners, media planners, business promoters and publicists, educational products and services marketers, computer hardware manufacturers and marketers, smartphone manufacturers and marketers, smartphone accessory makers and marketers, software developers and distribution agencies, online marketing agencies, online business campaigners, online market platforms, banki