Author Description

"If you're wondering whether to take the plunge, this is a great place to start. There are other books that cover the same ground, but few that do so in such an entertaining and inspiring way." " Sunday Times 8th Feb 2004 "This book is great - I wish it had been around when I started in business from my van." Tom Hunter, who sold his Sports Division business for A GBP290 million Discover what every entrepreneur wishes they had known before they started their business! So, you're starting a business? Or thinking about it? Chances are you'll be full of ideas, very excited but a little bit daunted. And you'll certainly have a hundred and one questions about what you should and shouldn't do. Because this is important and you want to get it right. The good news is - you're not alone - because thousands of entrepreneurs have been where you are now. And in this book you can learn from their mistakes and discover everything they wish they had known before they started out - so you can get it right first time.From Acorns is the essential 'how to' guide to starting a business that doesn't bog you down in complex financial forecasting and the intricacies of tax law (because we know you've got enough to worry about this week). Instead it tells you everything you absolutely need to know to get your business off to a fantastic start - and nothing else. Discover: *how to tell if you've got a great business idea*what goes on in the mind of a bank manager*how to price your product/service*why you need a dragon to look after your cash flow*how to be a great guerilla marketer plus hundreds of other tips and pieces of practical advice that make the difference between success and failure. From Acorns is the first book to show how simple - and fun - starting a business can be!