Author Description

This is the second edition of Creating Surveys. The primary purpose of this book is to help readers create better surveys. Readers will also learn how to use surveys in research projects, present results in writing and to an audience, evaluate survey reports, and contribute as knowledgeable team members on survey projects. Key Features of Creating Surveys •Learning objectives for each chapter •Concise chapter summaries •Short chapters covering essential survey topics •Many items to use in building your own projects •Examples of text to introduce and close surveys •How-to guide for evaluating workshops and seminars •New concept list following chapter summaries •Numerous references to online resources •Reader’s guide to statistics and data analyses •Information on ethics and project approval •Examples of tables and charts for reports •Extensive research glossary •Extended Table of Contents •Link to book website resources “This resource provides practitioners and students a systematic, easy-to-read overview of what surveys are and how to use them. Even seasoned researchers could benefit from reviewing this book and keeping it handy for reference, but undergraduate and master’s students should find it particularly useful for grasping basic research constructs and designing simple survey projects.” —Joe D. Wilmoth, Ph.D., Associate Professor of Human Development and Family Science, Mississippi State University “Sutton’s Creating Surveys is a treasure trove of valuable resources and easy to follow instructions that has been created to increase the validity and reliability of survey research. It is a long overdue addition to the researcher’s toolkit” —Johan Mostert, PhD, Director of Research, CompACT "Creating Surveys is a practical and readable handbook for researchers providing a broad look at the many facets of survey research. I highly recommend this text… He brings to life quality sur