Author Description

This book is an excellent work on the culture that might make you think a lot about your everyday actions and strategy decisions. This book is specially written for the CEO and business leader to better understand what corporate culture is, why it matters, the impact on performance, where culture comes from, how to better understand the strengths and weaknesses of your own culture, and importantly, how to develop and sustain a high-performance culture. This book covers many topics about culture and it does this frequently reminding you that your company too has a culture, whether by design or default, and it may not be in the best alignment with your strategy and customers. The author pragmatically emphasizes that people have values - and that these are hard to change - while companies have norms and behaviors.