Author Description

Business for Success comprehensively covers the Leaving Certificate Business course. Written in a deliberate, direct and simple style, it is accessible to all students, while being detailed enough for Higher Level students to achieve top marks. Up to date with the latest on GDPR, legislation, Brexit, ICT, digital marketing, international trade agreements, domestic economy, emerging industries, etc. Exam-focussed with current real-world examples, evaluations, exam questions/notes, key word summaries, optimised ABQ method, revision checklists and exam guides Integrated package with a Short-Answer Question Handbook and comprehensive Teacher's Digital Library of resources to inspire, engage and achieve maximum marks Succinct, simple, effective language for mixed-ability teaching The Business for Success package includes: Short-Answer Question Handbook - included FREE with textbook: Contains 20 years of unit-categorised short-answer questions from Higher and Ordinary Level papers, as well as whole-syllabus revision exercises. It also contains unit glossaries, a guide to short-answer questions and an abbreviations section. Teacher's Digital Library: An invaluable library of resources that is clearly linked to the textbook through the use of icons and can be used with the book in an integrated way. It includes: Creative class exercises to develop exam technique for Higher and Ordinary Level students A bank of 40 real-world examples, categorised using key words and accompanied by related weblinks, include a mixture of international brands, current Irish start-ups and firms in emerging business eco-systems PowerPoint presentations with interactive diagrams to help class discussion when talking through topics ABQ guide and solutions Mixed ABQs and solutions Business news bite guide with exercises and samples Guide to Ten-minute Timer Tasks and suggested solutions</p