Author Description

DesOps aka. DesignOps is the next-wave in design and is about defining a culture improved work practices and communication among different roles associated with any enterprise product/service lifecycle. DesOps, as a service design model, compliments DevOps in the concepts of a cultural shift, collaboration and process automation to make a full-circle in product lifecycle to deliver delights to the end-users and customers. This three-part book series of The Design Enterprise, is a journey that touches upon the understanding and implementing the practical approaches on how to prepare the individuals and the teams across the enterprise for this new wave of design that is expected to set a more meaningful milestone in solving the day today design operations related pain points effectively thereby to innovate through the best practices like Design Thinking, Hypothesis-driven Design, Lean as well as and User-Centered Models. VOLUME 1: THE OVERVIEW & CULTURE VOLUME 2: THE PROCESSES & TOOLS VOLUME 3: THE TECHNOLOGIES & ECO-SYSTEMS This book series aims to deliver the explorations and insights into the modern approach to design, as a creative process, spanning across the whole gamut of disciplines like Product Management, Marketing Management, Market & User Research, Interaction Designing, Information Architecture, Quality Assurance, Product/Service Strategy and Delivery etc. A must book for you if you are looking for how to connect the dots between the design best practices and the modern day management philosophies and frameworks to enable meaningful operations in the organization for delivering great product/service experiences.