Author Description

Acknowledgment -- Consumer analytics: fuzzy applications -- A new perspective on RFM analysis / Mohammad Hasan Aghdaie, Parham Fami -- A novel approach to segmentation using customer locations data and intelligent techniques / Baar Öztayi, Ugur Gokdere, Ms. Esra Nur Simsek, Ceren Salkin Oner -- Fuzzy clustering: an analysis of service quality in the mobile phone industry / Mashhour Baeshen, Malcolm J. Beynon, Kate L. Daunt -- An analysis of the interactions among the enablers of information communication technology in humanitarian supply chain management: a fuzzy based relationship modelling approach / Gaurav Kabra -- Computational intelligent: business analytics -- Auto associative extreme learning machine based hybrids for data imputation / Chandan Gautam, Vadlamani Ravi -- Multi-criteria decision making in marketing by using fuzzy rough set / Tapan Kumar Das -- Fuzzy multi-objective association rule mining using evolutionary computation / Ganghishetti Pradeep, Vadlamani Ravi -- Improved seating plans for movie theatre to improve revenue: an integrated best worst method with EMSR-B / Kedar Pandurang Joshi, Nikhil Lohiya -- Consumer analytics: multi-criteria (MCDM) applications and sentiment analysis -- Applications of the stochastic multi-criteria acceptability analysis method for consumer preference study / Tadeusz Trzaskalik, Piotr Namieciski, Andrzej Bajdak, Slawomir Jarek -- Modeling consumer opinion using ridit and grey relational analysis / Hohit Vishal Kumar -- Chapter11 sentiment analysis as a tool to understand the cultural relationship between consumer and brand / Nicola Capolupo, Gianpaolo Basile, Giancarlo Scozzese -- Improving customer experience using sentiment analysis in e-commerce / Kinay Kumar Jain / Shishir Kumar -- Marketing analytics: digital market place -- Adoption of online marketing for service SMES with multi-criteria decision-making approach / Lanndon Ocampo, Rosalin Merry Berdin Alarde, Dennis Anthony Kilongkilong, Antonio Esmero