Author Description

Sometimes the hardest part of squeezing value from data is just coming up with ideas on how to do it. Well, this book is sure to get your juices flowing. Peel back the cover and you'll find more than 100 real-world examples and expert commentaries on how organizations around the world and in every industry are monetizing their own (and others') data in diverse ways. Data Juice is ideal for data, business, and IT leaders looking to inspire their teams or executives with ways to thrive in the Digital Age. The evolution from just doing digital stuff to being truly digital requires a level of data literacy that begins with a vision of the art of the possible. It's storytime!