
The book's first part develops the theory of storytelling by building on various approaches, including narrative, folkloric, ethnographic, symbolic, social constructionist, and psychoanalytic. The second offers a set of four studies that make use of stories in exploring particular aspects of organizational life.
This book investigates the role of storytelling as a fundamental mechanism for sense-making and identity construction within organizational environments. Yiannis Gabriel, a scholar in organizational theory, synthesizes diverse academic frameworks—including psychoanalysis, ethnography, and social constructionism—to argue that stories are not merely decorative but are essential tools for navigating corporate reality. By examining how individuals and groups craft narratives, the author provides a rigorous lens through which to view the intersection of human psychology and workplace structure.
What You Will Find
Scholars and practitioners frequently cite this work as a foundational text for understanding the informal communication structures that define corporate culture. Readers often note the academic density of the prose, which requires a strong background in social theory to fully appreciate the author's nuanced arguments.
Page Count:
280
Publication Date:
2000-06-01
Publisher:
Oxford University Press
ISBN-10:
0198290950
ISBN-13:
9780198290957
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