This book investigates the intricate details of type spacing and arrangement, arguing for a rigorous, investigative approach to typography over mere inspiration or revival. Drawing on the author's passionate and intense examination of type, the work dissects every aspect of letter and word placement, as well as the design of typefaces themselves. It aims to provoke thought and fundamentally alter how designers and readers perceive the printed word and its visual presentation.

The book is presented as a deeply analytical and opinionated work that challenges conventional approaches to typography. It is suggested that readers, regardless of their agreement with the author's specific views, will find their perspective on design irrevocably changed. The reception is framed around its potential to influence anyone who cares about design and the printed word, implying a significant impact on its readership.