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This new edition of an established and popular introductory textbook for Business Studies has been completely updated to meet the requirements of the new syllabuses for GCSE. In addition to new and revised text, including many new case studies, the new edition has been redesigned with up-to-date full colour illustrations throughout - providing the perfect introduction to Business Studies.
This textbook investigates the foundational principles of business operations and management required for the GCSE curriculum. Author David Butler provides a structured pedagogical framework designed to align with updated syllabus requirements, utilizing a combination of theoretical explanations and practical applications to ensure student comprehension of core business concepts.
What You Will Find
Educators and students frequently identify this text as a reliable resource for foundational business studies due to its clear alignment with curriculum standards. The inclusion of updated case studies and visual aids is often cited as a significant benefit for classroom engagement and conceptual clarity.
Page Count:
256
Publication Date:
1996-05-09
Publisher:
OXFORD UNIVERSITY PRESS
ISBN-10:
0198327978
ISBN-13:
9780198327974
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