This guide offers practical advice for Alberta's small to medium-sized businesses on how to build and maintain a diverse workforce. It addresses the challenges and opportunities presented by a period of significant economic expansion, providing actionable strategies for recruitment and retention. The content is drawn from the experiences and insights of business owners and managers within Alberta, focusing on real-world application.

The book is presented as a practical resource for business leaders in Alberta, drawing directly from the experiences of their peers. Its focus on actionable advice for recruitment and retention within a specific economic context suggests it is intended for immediate application by managers and owners. The authority perspective is that of experienced practitioners sharing their knowledge to address a timely business challenge.