This book investigates whether the concept of 'use' maintains a consistent legal definition across various jurisdictions, including the European Union and the United States. The authors, Ilanah Simon and Jeremy Phillips, assemble a team of prominent legal practitioners and academics to analyze how the requirement of use functions as a prerequisite for trademark registration, infringement claims, and validity disputes. By synthesizing practical application with theoretical inquiry, the text provides a comprehensive framework for understanding the nuances of trademark law in a global context.

Legal scholars and practitioners frequently cite this work as a foundational text for understanding the complexities of trademark usage requirements. Experts highlight the book's ability to bridge the gap between abstract legal theory and the practical realities of international intellectual property litigation.