![Managing Retailing: With Updated Content And New Case Studies [Paperback] Piyush Kumar Sinha And Dwarika Prasad Uniyal](/_next/image?url=https%3A%2F%2Fstorage.googleapis.com%2Fmenrva_img_storage%2Fcovers%2F9780199488827.jpg&w=750&q=85)
Managing Retailing: With Updated Content And New Case Studies [Paperback] Piyush Kumar Sinha And Dwarika Prasad Uniyal
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Author Description
Product DescriptionBrand NewAbout the AuthorPiyush Kumar Sinha, Professor, Marketing, and Chairperson at the Centre for Retailing, Indian Institute of Management Ahmedabad (IIMA), has over 30 years of academic and industry experience. Dwarika Prasad Uniyal is Associate Professor & Assistant Dean Executive Education at Kashipur (Dehradun Campus). He has also been a visiting faculty to many premier business schools like IIM Indore, SPJIMR Mumbai, MICA, XIMB, Nirma University, Ahmedabad, NID Ahmedabad, SPJGSM Dubai, etc.
Page Count:
592
Publication Date:
2018-01-01
Publisher:
OXFORD UNIVERSITY PRESS
ISBN-10:
0199488827
ISBN-13:
9780199488827