
As an Amazon Associate and affiliate partner, Menrva Books earns from qualifying purchases. Learn more
Operations Management is an innovative media and text package that clearly demonstrates the relevance of operations to everyday business activities. Introducing all of the core topics in a lively and engaging manner, authors Peter Jones and Peter Robinson make the material relevant and meaningful to students, including those with no background in the subject. They first introduce the unique structure of operations management before moving on to operations design and strategy, thereby mirroring what graduates will encounter in their future careers.The text is supplemented by a unique integrated media package available on the companion website--running video case material, animated diagrams, and voiced-over quantitative models linked via QR codes in the text--that shows students how core operations theory is applied to real-world situations.Packed full of case material and examples from companies that students can easily relate to--such as Domino's, EasyJet, and Ticketmaster--Operations Management challenges students to think about actual business issues and what they might encounter in their future careers. Real-life problems are used to carefully explain quantitative data, and links to seminal papers throughout each chapter support and strengthen the theories discussed.The Companion Website (coming soon!) contains resources for both students and instructors:For Students:* Animated diagrams from the book, accompanied by audio that helps to explain concepts* An annotated library of links to footage of "Operations in Action"* Web-based activities* Multiple-choice questions* Seminal paper links* Downloadable flashcard glossaryFor Instructors:* Customized video case material (interviews and processes tied to each chapter). Broken down into five-minute clips, these can either be shown in relation to a chapter topic or as a whole film demonstrating how one company utilizes many aspects of OM.* Customizable PowerPoint-based slides* Tutor guide* Tutorial activities* Answers to discussion questions* Test bank
This text investigates the core principles of operations management and their practical application within contemporary business environments. Authors Peter J. A. Jones and Peter M. Robinson utilize a structured pedagogical framework to introduce students to operations design, strategy, and quantitative analysis. By integrating theoretical concepts with real-world business scenarios, the authors aim to bridge the gap between academic study and professional practice for students entering the workforce.
What You Will Find
Experts and educators recognize this text for its accessible approach to complex operational theories and its robust integration of digital learning tools. Students frequently note that the inclusion of real-world case studies and multimedia components significantly aids in the comprehension of technical business concepts.
Page Count:
496
Publication Date:
2012-05-16
Publisher:
Oxford University Press
ISBN-10:
0199593582
ISBN-13:
9780199593583
No comments yet. Be the first to share your thoughts!