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Strategic Management
This text investigates the core methodologies and analytical frameworks required to formulate and implement effective organizational strategies. The author, Rowe, provides a structured approach to strategic management, utilizing academic research and business case studies to demonstrate how leadership decisions influence long-term corporate performance. The text serves as a pedagogical tool for students and practitioners to evaluate competitive environments and internal resource allocation.
What You Will Find
Experts and educators frequently identify this text as a foundational resource for undergraduate and graduate business curricula. Readers often note the academic density of the prose, which is designed to provide a rigorous overview of strategic management principles.
Page Count:
0
Publication Date:
1989-01-01
Publisher:
Addison Wesley Longman (Higher Education Division, Pearson Education)
ISBN-10:
0201157373
ISBN-13:
9780201157376
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