Author Description

Setting Up and Running a Therapy Business provides a succinct, practical, and accessible guidance to counsellors starting out in private practice as well as to more experienced practitioners who would like advice on how to continue to attract a larger clientele. This second edition has been restructured to bring all the marketing chapters together to help counsellors understand a variety of ways of helping their business grow. Through the inclusion of topics including setting up a website, choosing an ideal workplace, marketing, meeting data storage standards and methods of accepting payments, the author offers his expertise and guidance to help practitioners make wise, workable decisions based on a thorough understanding of the stakes as well as that of the viable options. As a book that bridges the gap between being a good counsellor and running a successful counselling business, it is a comprehensive read not only for counsellors who are just starting in private practice but also for senior practitioners seeking a fresh perspective on their business.