Author Description

Twenty-three years later and having very nearly gone bust somewhere along the way, Tim sold the business, having built it up to making 50,000 sandwiches a day, employing 230 people and turning over GBP14 million a year. This is his story. This is a book as much about leadership as about business, containing all the lessons Tim learnt, building a business from scratch. Full of essential tips and advice for anyone who is running - or thinking of running - their own business, it takes particular concern in showing how to motivate yourself and others through the good times and, more importantly, the bad.