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This instructor package serves as a comprehensive pedagogical framework for teaching strategic management and business policy at the university level. Author Thomas L. Wheelen provides a structured approach to curriculum delivery, utilizing established academic models to bridge the gap between theoretical management concepts and practical business application. The material is designed to assist educators in facilitating complex discussions regarding corporate governance, environmental scanning, and strategy implementation.
What You Will Find
Educators frequently utilize this package as a foundational resource for structuring undergraduate and graduate business courses. Experts highlight the clarity of the instructional materials and their effectiveness in standardizing the delivery of complex strategic management concepts across diverse classroom settings.
Page Count:
0
Publication Date:
1992-01-01
Publisher:
Addison Wesley Longman (Higher Education Division, Pearson Education)
ISBN-10:
0201568195
ISBN-13:
9780201568196
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