
As an Amazon Associate and affiliate partner, Menrva Books earns from qualifying purchases. Learn more
Authors present a tool or technique and illustrate its use with a filled-in worksheet. These methodologies are then supported by readings and practical analysis of actual business cases. DLC: Strategic planning-U.S.
This text investigates the practical application of strategic management frameworks through a structured, methodological approach to business problem-solving. Authors Alan J. Rowe and Richard O. Mason leverage their academic and professional expertise to provide a systematic guide for organizational decision-making. By integrating theoretical concepts with hands-on worksheets, the authors establish a rigorous framework for analyzing complex corporate environments. The book serves as a bridge between abstract management theory and the concrete realities of business operations.
What You Will Find
Experts and educators frequently cite this work as a foundational text for students and practitioners seeking a structured approach to strategic management. Readers often note the practical utility of the included worksheets for translating complex theory into actionable business strategy.
Page Count:
1040
Publication Date:
1994-01-01
Publisher:
Addison-Wesley
ISBN-10:
020158638X
ISBN-13:
9780201586381
No comments yet. Be the first to share your thoughts!