
Although The Event Management Field Has Grown Considerably Over The Last Decade, Critical, Social-scientific Studies Of The International Events Industry Are Rare. This Book Intends To Help Fill This Void. It Focuses On Power, Social And Political Relations, Conflicts And Controversies In The Context Of International Events, Popular Festivals And Famous Spectacles. It Draws On Recent Primary Research And Offers A Diverse Range Of New And Intriguing Case Studies, For Example The Arirang Festival In North Korea, The Gay Games, The Gymnaestrada, Horse-racing Events, The London 2012 Olympics, Regional And Rural Festivals, The World Baseball Classic, World Fairs/expos And U2 Concerts. The Main Aim Of This Volume Is To Bring The Critical, Social-scientific Analysis Of Events, Festivals And Spectacles More Into The Core Of The Teaching Of Events Management Degree Programmes. The Book Draws Extensively Upon The Disciplines Of Politics, Sociology, Cultural Studies And History.
This volume investigates the intersection of power, political influence, and socio-cultural dynamics within the global events industry. Author Udo Merkel, an expert in the sociology of sport and events, synthesizes contributions from various scholars to challenge the predominantly managerial focus of current event studies. By applying critical social-scientific frameworks, the book argues that festivals and spectacles serve as significant sites for the negotiation of national identity, propaganda, and global power relations.
What You Will Find
Scholars and educators in the field of event management identify this text as a necessary departure from purely commercial or operational literature. Readers frequently note the academic density of the prose, which serves as a foundational resource for integrating critical theory into event studies programs.
Page Count:
208
Publication Date:
2013-01-01
Publisher:
Routledge
ISBN-10:
0203104595
ISBN-13:
9780203104590
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