Author Description

A comprehensive directory."--ASSOCIATION TRENDS. For the latest & most comprehensive information on the radio, TV, & cable industries, the only place to turn is BROADCASTING & CABLE YEARBOOK. Generation after generation has relied on the YEARBOOK to help them work more efficiently in the fast-paced radio, television, & cable industries. Whether it's contacting consultants or account representatives...or locating new program sources...or even finding a new niche for a radio station, BROADCASTING is the only resource you need for: * Thoroughly updated listings for all radio & TV stations in the U.S. & Canada, containing addresses, telephone & FAX numbers, frequencies, ownership, programming & more * Comprehensive cable coverage of multiple systems operators (MSOs) & independent owners with 1,000 subscribers or more * Index of radio & TV station call letters * Descriptions of radio formats & listing of stations which carry those formats * Station ownership & cross-ownership listings * Information on direct broadcast satellites, Multichannel Multipoint Distribution Services (MMDS), regional cable TV news program networks, wireless cable companies, & businesses that provide bartering services * Listings for key industry services--ad agencies...producers, distributors & production services...station reps...law firms...PR services...satellites...equipment manufacturers...programming services...& more * Current market statistics * Information about trade associations...trade shows...broadcasting education...awards...books & magazines on every aspect of communications...& videos * Yellow Pages of radio, TV & cable contact information in a separate volume.