Author Description

Are you putting off your appointment with social media? It’s clear that social media is here to stay, and your targets are looking daily at Facebook, LinkedIn, Twitter, YouTube, Google+, and even Pinterest to get answers and recommendations, and give their opinions. Healthcare companies that are involved in social media and blogging are reaping huge benefits and developing a reputation as experts in their field. Where are you in the social media conversation?You know it’s time to step up your social media marketing before it’s too late. There’s a lot of misinformation out there on how to market yourself and your practice in the social media realm. How do you use social media to help your business and not hurt it? Where do you start? In this book, you’ll learn what you need to:*Create a simple marketing plan*Find your target client base and determine the platforms that will engage them*Set up and optimize your social media sites properly*Set up a schedule and time management plan*Start the conversation and share in a way that benefits your followers*Incorporate HIPAA into your social media marketing*Avoid the common social media mistakes and how to fix them when they happen*Assess and improve your website and email marketing in conjunction with social mediaCreate a more effective social media strategy now! Let’s Go!