This book investigates the history and value of miniature vehicles produced by car and truck dealerships for promotional purposes between 1934 and 1983. It details how these promotional items, intended for distribution during the vehicle's model year, were contracted by manufacturers like Buick and Chrysler to toy producers. The book provides collectors with extensive information, including pricing for vehicles in average, good, and optimal condition, alongside a detailed history and numerous color photographs. It also offers insights into reissues.

This reference work is designed for collectors of miniature automotive promotional items, offering a comprehensive guide to models produced between 1934 and 1983. The book provides detailed historical context, extensive color photography, and a structured pricing guide based on condition. It is presented as a valuable resource for enthusiasts seeking to identify, value, and understand the history of these promotional toys.