This book investigates the material culture and collector appeal of the 1964-65 New York World's Fair. Joyce Grant's work serves as a comprehensive catalog and guide for collectors interested in the vast array of souvenirs, promotional items, and operational ephemera produced for the 1964-65 New York World's Fair. The book details the historical context of the fair as a futuristic showcase amidst the 1960s and provides extensive visual and pricing information for these sought-after items.

This book is recognized as a valuable resource for collectors and historians of the 1964-65 New York World's Fair. Its detailed photographic catalog and pricing guide make it an essential reference for identifying and valuing the fair's memorabilia. The inclusion of operational ephemera further enhances its depth, offering a unique perspective on the fair's inner workings.