
Written for visual learners, Art and Design Fundamentals offers thorough yet succinct coverage of both traditional topics and new technologies. Details are crucial to Art and Design Fundamentals; diverse visual examples highlight new perspectives, encourage cultural awareness, and support an equal emphasis on male and female artists. Students and professors alike will appreciate its logical organization, recommended projects, and resources that encourage detailed image analysis and illustrate how art and design principles and elements work together. Art and Design Fundamentals' robust suite of digital resources and wealth of projects help students hone the skills they need to produce exceptional work in a dynamic field.*NOTE: This text is available in two versions. For courses that focus on two-dimensional design, Oxford publishes a separate, briefer version of this text, entitled Art and Design Fundamentals: 2D and Color (enhanced e-book ISBN 978-0-19-753711-4 / softcover ISBN 978-0-19-063268-7). For coverage of 3D and 4D design, Oxford publishes a separate, more comprehensive version of this text that includes a Part Four: Three-Dimensional Design and Beyond check out Art and Design Fundamentals (enhanced e-book ISBN 978-0-19-063267-0 / softcover ISBN 978-0-19-063260-1).
This text investigates the foundational principles and elements of art and design through a comprehensive framework designed for visual learners. Author Steven B. Bleicher utilizes his academic background to synthesize traditional design theory with contemporary technological applications. The book argues that a balanced understanding of both historical context and modern digital tools is necessary for students to develop professional proficiency in the visual arts.
What You Will Find
Scope Limits
Educators frequently note the logical organization and the accessibility of the prose for undergraduate students. Experts highlight this as a foundational text that successfully bridges the gap between theoretical concepts and practical application in the classroom.
Page Count:
240
Publication Date:
2021-07-30
Publisher:
Oxford University Press
ISBN-10:
0190632682
ISBN-13:
9780190632687
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