
KEY BENEFIT: This best-selling book captures the dynamics of business communication as no other on the market does. It presents the subject in a fascinating way, powerfully stimulating and motivating readers; this book gives the foundation for excellent, effective, and practical business communication. By offering “On the Job” simulations that feature actual companies, readers apply business communication concepts to real situations and sharpen their problem-solving skills. KEY TOPICS: Incorporating a three-step approach to writing (planning, writing, and completing business messages), Excellence in Business Communication covers letters, memos, e-mail and other brief messages, reports and oral presentations, and employment messages (including resumes and application letters). MARKET: With its helpful appendices and a “Handbook of Grammar, Mechanics, and Usage,” this a must-have desk reference for anyone responsible for writing business letters, e-mail, memos, and reports.
How can professionals master the mechanics of effective business communication to improve organizational outcomes? Authored by John V. Thill, this text provides a structured framework for professional correspondence and messaging. It utilizes a three-step methodology—planning, writing, and completing—to guide readers through the complexities of modern business environments, supported by real-world company simulations.
What You Will Find
Scope Limits
This text is widely recognized as a foundational resource for business communication courses and professional reference. Readers frequently note the practical utility of the included grammar handbook and the relevance of the on-the-job simulations.
Page Count:
0
Publication Date:
1996-03-01
Publisher:
McGraw Hill Higher Education
ISBN-10:
0070069093
ISBN-13:
9780070069091
No comments yet. Be the first to share your thoughts!