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Overall, some consumers will feel those perceived risks to influence who decide to buy the travel ticket package product from e-service sale channel. Such as performance risk, it means the possibility of the product manufacturing and not performing as it was designed and advertised and failing to deliver the desired benefits, financial risk, it means the potential monetary outlet associated with the initial purchase price as well as the subsequent maintenance cost of the travel package product (ibid). The current financial services include potential for financial loss, due to fraud, time with means travel consumers may lose time when making a bad purchasing decision by wasting time researching and making the purchased, learning ow to use a product or service only to have to replace if it does not perform to expectations, psychological risk means potential loss of self oneself. Travel consumers feel unwise if they experience a non-performing travel package products and may experience their feelings of harm to their self-image from the frustration of not achieve their buying goals, social risk means potential loss of status in one's social group as a result of adopting a travel package product or service, looking foolish, privacy risk means potential loss of control over personal information, such as when information about travel package purchase used without the travel customer's knowledge or permission. A travel consumer is carrying a criminal use whose identity to perform fraudulent transactions. Overall, when any one consumer feels one of those perceived risk will occur, then any one of these risks will influence who to choose to use e-service transactions method to buy travel package product from internet. So, travel package internet shopping seems have bad image to influence travel consumer shopping choice of channel as well as travel consumer demand of the travel package product will be reduced if who feel e-ticekt service transaction channel is not safe to who