This agenda-calendar explores the European history of the FC Girondins de Bordeaux football club. It aims to provide fans with a daily reminder of the club's most significant matches in European competitions. The content is curated to highlight key moments and fixtures from the club's European campaigns.

The agenda-calendar format from Hugo & Cie is noted as a market leader, having sold 170,000 copies in 2012, indicating a strong existing audience. This particular 2014 edition is dedicated to the club's European achievements, suggesting it is designed to appeal to passionate fans of FC Girondins de Bordeaux. The premise points to a publication that serves as both a functional calendar and a commemorative piece for followers of the club's European journey.