The book explores the profound influence of color on human perception and cultural expression. Li Edelkoort, a renowned trend forecaster, delves into the historical and psychological impact of color, examining how it shapes our environments, emotions, and societal trends. The publication, part of the 'View on Colour' series, investigates color trends and their projected influence across diverse sectors including fashion, textiles, design, cosmetics, automobiles, art, and cuisine, offering insights for professionals worldwide.

The 'View on Colour' series, of which this publication is a part, is recognized for its in-depth exploration of color trends and their broad market implications. The magazine has garnered international awards, underscoring its authority and influence in forecasting and analyzing color's role across various industries. This particular issue, focusing on 'Armour The Fortification of Man,' likely continues this tradition by offering a comprehensive look at how color impacts perception and expression.