This volume investigates the underlying factors and voter motivations that shaped the outcome of the 1997 Canadian federal election. The authors, a team of distinguished political scientists, utilize a comprehensive survey-based methodology to dissect the electoral landscape. By focusing on specific question-centered data, they construct a framework for understanding how regionalism, party leadership, and policy preferences influenced the Canadian electorate during this pivotal political period.

Experts recognize this work as a significant contribution to the study of Canadian electoral politics and voter behavior. Scholars frequently cite the text for its rigorous data analysis and its clear articulation of the complexities inherent in the 1997 federal contest.