Author Description

What does strategy really mean? What is effective strategic leadership? Why are global events and trends important to South African organizations? Strategic Management Winning in the Southern African Workplace answers these fundamental questions and probes many more. It covers emerging political, economic, technological and social trends which are integral to good strategic decisions. The nature and process of strategic management, strategicintent and analysis are discussed, as are strategy development, formulation and implementation. The authors look to the future and make predictions on strategic management in a high-tech, fast-paced world. In short, strategic management is covered from the outside in and from the inside out. This book is designed to enable students to engage analytically with the components of strategic management. It is compelling reading for anyone interested in how strategic management practice and principles can translate into winning companies.