Author Description

For the undergraduate or MBA course in Financial Statement Analysis offered by accounting, finance, and economics departments. This text takes a strategic approach to financial statement analysis. Not only will students apply accounting principles and procedures, but they will understand the economic conditions of a firm and the firm's particular strategies to compete in each of its businesses. This approach elevates the course from one of mechanical calculations to one that integrates concepts from economics, business strategy, accounting, and other business disciplines. This synthesizing experience rewards students both intellectually and practically.