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This book systematically illuminates ways to enter China for international corporations seeking preemptive opportunities and long-term competitive positions abroad. Specifically, it describes China's investment environment at the turn of a new century, outlines the impact of China's WTO membership on foreign companies, articulates each of the entry mode choices available to these companies, analyzes various factors underlying entry mode selection and equity ownership arrangement, and provides insight into entry mode selection from case studies. This book also synthesizes literature on entry modes and the Chinese business environment, offers managerial lessons and practical guidance regarding entry strategies, and illustrates both Chinese government views and expectations of MNCs. "This book is written for students taking a "Doing Business in China" course, executives interested in foreign investment, and scholars interested in international expansion."--BOOK JACKET.
This book provides a systematic guide for international corporations seeking to enter the Chinese market at the turn of the 21st century. It details China's investment environment, the implications of WTO membership for foreign companies, and analyzes various entry mode choices and factors influencing their selection. The book also offers practical guidance through case studies and synthesizes existing literature on the Chinese business landscape and multinational corporations' expectations.
This book is written for students taking a "Doing Business in China" course, executives interested in foreign investment, and scholars interested in international expansion. The content focuses on providing systematic illumination of entry strategies for international corporations. It aims to offer practical guidance and insights derived from case studies and an analysis of the Chinese business environment.
Page Count:
336
Publication Date:
2001-01-01
ISBN-10:
0472111884
ISBN-13:
9780472111886
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