This instructor's manual investigates the pedagogical strategies required to effectively teach public speaking and rhetorical skills to undergraduate students. The author, Arthur L. Koch, provides a structured framework for educators to evaluate student performance, manage classroom dynamics, and assess competency in oral communication. By aligning instructional goals with standardized testing, the text serves as a practical guide for maintaining consistency in speech curriculum delivery.

This manual functions as a technical supplement for instructors tasked with delivering standardized communication curricula. Its utility is defined by its focus on assessment metrics and the practical application of rhetorical theory in a classroom setting.